Raw Society Hair + The Planet

People and The Planet

In 2016 the United Nations put forward a set of Sustainable Development Goals which are the blueprints to achieve a better and more sustainable future for all. They address the global challenges we face, including those related to poverty, inequality, climate change, environmental degradation, peace and justice. The 17 goals are all interconnected and in order to leave one behind, it is important that we achieve them all by 2030. Although these goals are not compulsory, the global goals have been officially adopted by 193 countries and business interest in the SDG’s have been ever increasing. We believe it to be unacceptable for business’ to not consider these goals, we do not support any business/organisation who are not working within or towards this sustainability plan.

Here at Raw Society Hair we believe our values, products and services cover a range of the UN sustainable development goals, however we focus on 3 to ensure thorough achievement within these specific areas.
12: Responsible consumption and production.
13: Climate action.
15: Life on land.

Responsible consumption and production

Abstract from the UN website:
“The COVID-19 pandemic offers countries an opportunity to build recovery plans that will reverse current trends and change our consumption and production patterns towards a more sustainable future
Sustainable consumption and production is about doing more and better with less. It is also about decoupling economic growth from environmental degradation, increasing resource efficiency and promoting sustainable lifestyles.
Sustainable consumption and production can also contribute substantially to poverty alleviation and the transition towards low-carbon and green economies.”

Our fibres are waste products; the banana fibre comes from the banana tree stem which is always removed during the harvesting of the fruits. By utilising a use for the stems this provides farmers with additional income, saves on land waste and discourages the creation of an additional product to fit the purpose. The same applies for our pineapple fibre; it is taken from the leaves and skins of the pineapple. All fibres are created by hand with no chemical use, therefore there are no air, land or sea pollutants. We believe this to be a sustainable production process.

We also ensure to buy our fibres in bulk to keep carbon emissions to a minimum during transportation and when posting to customers we prioritise the use of the company Sendle as they hold environmental core values.

On a more personal note; we are both plant based consumers. We do not partake in the consumption of animals or animal by-products and we eat local, organic wherever possible. We predominantly base ourselves from a work space at our home where we have solar panels and rain water harvesting.

Climate Action

Abstract from the UN website:

“2019 was the second warmest year on record and the end of the warmest decade (2010- 2019) ever recorded.  

Carbon dioxide (CO2) levels and other greenhouse gases in the atmosphere rose to new records in 2019. 
Climate change is affecting every country on every continent. It is disrupting national economies and affecting lives. Weather patterns are changing, sea levels are rising, and weather events are becoming more extreme.

Although greenhouse gas emissions are projected to drop about 6 per cent in 2020 due to travel bans and economic slowdowns resulting from the COVID-19 pandemic, this improvement is only temporary. Climate change is not on pause. Once the global economy begins to recover from the pandemic, emissions are expected to return to higher levels.

Saving lives and livelihoods requires urgent action to address both the pandemic and the climate emergency.

The Paris Agreement, adopted in 2015, aims to strengthen the global response to the threat of climate change by keeping a global temperature rise this century well below 2 degrees Celsius above pre-industrial levels. The agreement also aims to strengthen the ability of countries to deal with the impacts of climate change, through appropriate financial flows, a new technology framework and an enhanced capacity building framework.”

As our business and our products grow, it will encourage the plantation of banana trees and pineapple plants; the best tool for reducing carbon in our atmosphere. Banana trees in particular have a very large surface area, making them very productive at photosynthesis.

We work in charitable partnership with HalfCut organisation, HalfCut work tirelessly to save and re-grow the Daintree Rainforest. The more we can fund the HalfCut organisation, the more rainforest we can protect and produce. We believe our values and practises also incorporate ‘Life on Land’ sustainable development goal.

Life on Land

Abstract from UN website:

“Nature is critical to our survival: nature provides us with our oxygen, regulates our weather patterns, pollinates our crops, produces our food, feed and fibre. But it is under increasing stress. Human activity has altered almost 75 per cent of the earth’s surface, squeezing wildlife and nature into an ever-smaller corner of the planet.

Around 1 million animal and plant species are threatened with extinction – many within decades – according to the 2019 Global Assessment Report on Biodiversity and Ecosystem Service. The report called for transformative changes to restore and protect nature. It found that the health of ecosystems on which we and all other species depend is deteriorating more rapidly than ever, affecting  the very foundations of our economies, livelihoods, food security, health and quality of life worldwide. 

Deforestation and desertification – caused by human activities and climate change – pose major challenges to sustainable development and have affected the lives and livelihoods of millions of people. Forests are vitally important for sustaining life on Earth, and play a major role in the fight against climate change. And investing in land restoration is critical for improving livelihoods, reducing vulnerabilities, and reducing risks for the economy.

The health of our planet also plays an important role in the emergence of zoonotic diseases, i.e. diseases that are transmissible between animals and humans. As we continue to encroach on fragile ecosystems, we bring humans into ever-greater contact with wildlife, enabling pathogens in wildlife to spill over to livestock and humans, increasing the risk of disease emergence and amplification.”

As we move forward we will hold these 3 goals as our core values. We will never compromise.

Plant Based Hair Extensions

Raw Society Hair is based on practices that not only protect environmental health, but also strive to improve it. As a result, choosing Raw Society Hair helps prevent damage to our water ways and oceans, protect species diversity and combat climate change. It is bio-degradable; it can be re-cycled into other products once you are finished with it, such as textile/fabric, paper, etc and can be completely decomposed in the soil by micro-organisms and sunlight without decomposing into any pollutants. 

Plant Hair + The People

Plant farms are of major economic importance to many developing countries and vital to the livelihoods and food security of millions of small-scale farmers and processors. They include over 1 billion people in the Banana sector farmers Worldwide. By supporting this additional use of plant based hair extensions we boost the sector and increase the plant farmers contribution to economic growth, we provide more jobs alongside fighting plastic pollution and creating cleaner air, particularly for those residing within a close proximity of Plant Farms.

The Banana Tree

Banana Plantations are large factories for photosynthesis which reduces greenhouse gases. The leaves of the banana tree are one of the largest on the planet (up to 9m in length and 2m wide) allowing for a large surface area and therefore, this high rate of photosynthesis. During photosynthesis Carbon is extracted from the atmosphere and oxygen exhaled; thus the entire surrounding area where the Banana is grown becomes a very healthy area to reside in with clean purified air. 

Banana Trees are the largest and longest living plants growing on earth! They continuously sprout from the roots allowing a large coverage and fresh growth. Encouraging planting more banana trees is a natural way we can reduce the Global warming and compensate the Carbon Emissions. If we are more densely surrounded by Banana Trees it creates more beautiful greenery, purified air and the increase of a health food is produced.

Thank you for choosing the environment.